Grounded tools, real stories, and Veteran truth—not just optimism, but action.
Meet Jeff Rogers
Founder · USAF Veteran · Leadership & Transition Mentor
Founder · USAF Veteran · Leadership & Transition Mentor
Founder · USAF Veteran · Leadership & Transition Mentor
I’m Jeff Rogers—a retired Air Force Technical Sergeant, Master Instructor, and someone who’s spent most of his life helping others move forward with clarity and purpose.
After 20 years in uniform and nearly two decades in the leadership and learning space, I created Strengthen the Positive as more than a platform. It’s a mission. A neighbo
I’m Jeff Rogers—a retired Air Force Technical Sergeant, Master Instructor, and someone who’s spent most of his life helping others move forward with clarity and purpose.
After 20 years in uniform and nearly two decades in the leadership and learning space, I created Strengthen the Positive as more than a platform. It’s a mission. A neighborhood. A way of showing up when life shifts and the ground doesn’t feel so steady.
Whether I was mentoring new Airmen, leading professional development teams, or navigating high-stakes change initiatives, I saw the same pattern again and again: people don’t need more noise. They need connection. They need direction.
“Strength doesn’t end with the uniform. It just changes shape.”
From TikTok to a Neighborhood
Founder · USAF Veteran · Leadership & Transition Mentor
Founder · USAF Veteran · Leadership & Transition Mentor
In late 2022, Jeff began sharing short daily videos on TikTok as @PapaJeff352, guided by the simple mantra:
“Accentuate the Positive. Eliminate the Negative.”
Each post began the same way—with a warm, familiar:
“Hey Neighbor…”
What started as a daily dose of encouragement quickly grew into something deeper. People weren’t just looking for qu
In late 2022, Jeff began sharing short daily videos on TikTok as @PapaJeff352, guided by the simple mantra:
“Accentuate the Positive. Eliminate the Negative.”
Each post began the same way—with a warm, familiar:
“Hey Neighbor…”
What started as a daily dose of encouragement quickly grew into something deeper. People weren’t just looking for quick motivation—they were looking for a place to belong. Somewhere honest. Steady. Real.
That’s how Strengthen the Positive was born. Not just as a message, but as a mindset and a neighborhood. A place where people could slow down, reconnect, and move forward without pressure or performance.
About GillyBell Legacy Works
Founder · USAF Veteran · Leadership & Transition Mentor
About GillyBell Legacy Works
GillyBell Legacy Works, LLC is the creative engine behind Strengthen the Positive and its family of mission-driven projects.
GillyBell is the heart behind the mission—the name I chose to honor my parents, Gilbert and Bella. They taught me that legacy isn’t about what you leave behind. It’s about what you pass forward.
Through storytelling,
GillyBell Legacy Works, LLC is the creative engine behind Strengthen the Positive and its family of mission-driven projects.
GillyBell is the heart behind the mission—the name I chose to honor my parents, Gilbert and Bella. They taught me that legacy isn’t about what you leave behind. It’s about what you pass forward.
Through storytelling, publishing, and clarity-first coaching, GillyBell exists to help others rediscover confidence and purpose in seasons of transition.
About Strengthen The Positive
Clarity over chaos. Purpose over pressure. Connection over isolation.
Strengthen the Positive is more than a name—it’s a mindset.
We help Veterans, families, and everyday professionals navigate change with clarity and courage. Whether you’re rebuilding after service, recovering from stress or burnout, or simply searching for a steadier way forward, this space is here for you.
Our approach isn’t about hype or hustle. It’s about slowing down, reconnecting with who you are, and taking one meaningful step at a time—without pressure to perform.
How We Support You
🧭 The Mission Compass
A 52-week printable designed to help you focus, reflect, and move forward—with strength, not speed.
📘 The Journal Series
Weekly prompts and encouragement for Veterans, families, and anyone facing transition.
📩 Weekly Emails
Quiet nudges of clarity and grounded insight, delivered to your inbox each week.
Who This Is For
This isn’t about fixing yourself. It’s about finding your footing. STP is for:
- Veterans navigating post-service life
- Families rebuilding after stress or separation
- Burned-out professionals ready for something steadier
- Anyone feeling stuck, tired, or quietly determined to move forward
If you’ve ever said, “I don’t need more noise, I just need a place to start,” you’re in the right place.